COMPANY OVERVIEW

A global growth platform for brands.

ABOUT US.

Veyra Creative Insight Company is a globally leading digital advertising company. Through precise marketing solutions, we help brands everywhere reach consumers and increase visibility. Our mission is to design a tailored promotion strategy for each brand so it can move forward with confidence in a fast-changing market. Driven by the continuous growth of global marketing demand, we combine cutting-edge technology with deep market insight to take brands international, expand their market share and secure lasting commercial success.

Legal nameVeyra Creative Insight Company
HeadquartersSydney, Australia
Registered capitalUSD 20 million
Priority marketCôte d’Ivoire · West Africa
Business linesE-commerce · HR · Ad delivery · Digital planning

Our address

Suite 3905, Level 39, Salesforce Tower, 180 George Street, Sydney NSW 2000, Australia

OUR TEAM.

Leaders who connect creativity, data and execution.

Alan Wayne Crabb

President & Chief Creative Officer

Nationality
American
Born
1978, Clintonville (Columbus, Ohio, United States)

After completing his studies he began as a marketing intern. After nine years of experience he became marketing director. Drawing on his professional expertise, he left the company to found his own business. He launched the VCIC project in 2018 and formalised the company structure in 2024. He currently serves as President and Chief Creative Officer.

CM

Craig Michael Kelly

HR Director — West Africa

Nationality
British
Born
1985, Bath (Somerset, United Kingdom)
Education
Psychology degree from University College London (UCL), with a minor in quantitative metrology.

Began a career as a recruitment consultant, then served as recruitment manager and regional recruitment director, building extensive experience in talent acquisition and quantitative management. Since the company structure was established in 2024, he has served as HR Director for West Africa.

Oliver Thomas Bell

Director of Operations

Nationality
Australian
Born
1982, Melbourne (Victoria, Australia)
Education
MBA from the University of Melbourne, specialising in operations management and data analysis.

He began his career as an operations analyst, then held a series of roles focused on operational optimisation, building extensive experience in process optimisation, supply chain management and data modelling. Since the company structure was established in 2024, he has served as Director of Operations.

Rachel Donovan

Director of Finance

Nationality
American
Born
1989, Boston (Massachusetts, United States)
Education
Graduate of Harvard Business School, specialising in accounting and finance.

She began her career as an audit assistant, then served as audit supervisor and audit manager, building extensive experience in financial audit and risk management. Since the company structure was established in 2024, she has served as Director of Finance.

Zach Adams

Director of Technology

Nationality
British
Born
1990, Hackney (London, United Kingdom); moved with his parents to Cape Town, South Africa at the age of three.
Education
Computer science graduate of King’s College, Cambridge.

Began a career as a network engineer, then served as network architecture lead and network architecture manager, and held roles as technical manager and cybersecurity manager at a large video games company, building extensive experience in data centre architecture and cloud deployment. Since the company structure was established in 2024, has served as Director of Technology.

Jesse Whitworth

Legal Director

Nationality
Australian
Born
1979, Brisbane (Queensland, Australia)
Education
Double degree in law and theology from the University of Sydney.

Began a career as a legal assistant, then served as legal supervisor and legal director, building extensive experience in legal practice for religious institutions and corporate organisations. Since the company structure was established in 2024, has served as Legal Director.

PARTNER ECOSYSTEM.

Durable alliances that fuel our clients’ growth.

VCIC has built long-term, stable and mutually beneficial strategic partnerships with leading global brands as well as niche players. Through resource sharing, technological innovation and market insight, we keep accelerating the digital transformation of retail and e-commerce, helping partners grow their brand, reach users and maximise commercial value.

GoogleMetaAmazonTikTokLocal platforms

CONTACT US.

A question, a partnership or a brand project? Write to us and our team will get back to you quickly.

HeadquartersSuite 3905, Level 39, Salesforce Tower, 180 George Street, Sydney NSW 2000, Australia

Join us

Do you combine execution power with an innovative mindset? Let’s build the next generation of growth for brands worldwide.

Apply now